In part 1 of this blog, I recounted how the idea for Thermo-Simple as a product came about. In this post, I'll illustrate how the path from idea to product can be less than straightforward.
Like any real life story, product development can have its ugly side and is a roller coaster ride not for the faint of heart. You can be certain of two things. The first is that whatever you think it will cost, you can be certain it will be more, double, triple or much worse. The second is that there will be highs and lows. My uncle gave me great advice many years ago, "never let yourself get too high, or too low" - you need to try to keep your emotions somewhat on an even keel to be able to get through such a process.